This website specialises in academic writing and tutoring services for PhD students. It’s quite a competitive industry when it comes to SEO, as the industry is banned from paid advertising on Google, along with other search engines and some social platforms (i.e. pinterest). They were a client with a small budget, they had a tailored package as we also helped with on-site SEO.
Key points:
- Website launched January 2019
- January - April, producing content for the website, optimising the site and technical SEO
- Link building campaign started May 2019
- By June we had built 24 links, which had increased to 298 by December 2019
- Now, position no 1 - 2 for keywords ‘phd writing service’
- Annual turnover increased by 174% in 12 months
Backlinks as of June 2019
Backlinks as of December 2019
Backlinks as of May 2020
We also helped the client to achieve number 2 position for the keywords “phd writing service” - through the combined effort of on-site and off-site SEO
They also found a very positive increase in their organic traffic in 2020 in comparison to 2019:
