Sometimes following a trend can feel counterintuitive. Surely being innovative and out there is more significant and impactful in the marketing world? While this might be true, digital marketing trends can actually help. Allowing you to understand and employ current techniques that are working to help your business’s success. Here are 10 digital marketing trends…
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Many online businesses focus their SEO efforts on the techniques that can have the most potential impact on website ranking. This includes focusing on link building for SEO which can be extremely time consuming and resource-heavy. However, off-page optimisation can still fall short if your website’s on-page SEO is lacking. So how do you create…
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What is blogger outreach? Blogger outreach, also known as influencer marketing, is where a business approaches a blogger or influencer to write about, review and recommend a product or service on their blog. This technique leverages the bloggers or influencers audience in exchange for free products, access to a service or a monetary contribution. Although…
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Link building could be one of the most well-known SEO strategies. But did you know there is a difference between organic link building and other paid link building techniques? When it comes to marketing, however, organic link building may not be what first comes to mind. In fact, it can be more useful than you…
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Are you wanting to take your link building strategy to the next level? Here are 8 of the best link building tools to use to increase links and climb your way to the top of SERPs. What is link building? Link building for SEO is the process of obtaining links, externally and internally, to your…
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Is your business struggling to make progress in the online sphere with link building for SEO? Your solution can be outsourcing to an SEO expert to improve rankings and boost the number and quality of links exponentially. Here are the 5 top reasons to outsource your link building campaign right now. What is link building…
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Hiring an SEO company that you can trust, is in your area, and has the right expertise for your business can be difficult. There are loads of companies out there, so what information is correct and what should you look out for so that it has the maximum benefit for your business? Below we’ve got…
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Website performance is one of the most important drivers of conversions and digital brand growth. A loading time of more than three-four seconds is already considered a death sentence when discussing SEO. So you should speed up your website as much as possible. To help you avoid the most common mistakes that drastically slow down…
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Why do many marketing professionals believe that search engine optimisation (SEO) is the holy grail of digital marketing? SEO is virtually the only organic marketing instrument that helps companies gain visibility. But what can you do if you SEO budget is limited? Unfortunately, SEO is often considered an expensive marketing channel. Reqeuiring a lot of…
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Does reading and watching videos on SEO take up too much of your time? Staying up-to-date with SEO is so important for your business and success. SEO podcasts can be the best solution for you and here’s why. Why Podcasts for SEO? We live in a world of visual culture where videos and pictures have…
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